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GROWTH CURRENCY⚡

⚡ #109: 7 newsletter mistakes you're making—and how to fix them.

Published about 1 year ago • 3 min read

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This is GC⚡ #109 — helping you make that newsletter moolah

Did someone forward you this newsletter? Subscribe here »


[GC & Industry News & Announcements]
What You Need To Know

​beehiiv introduces unsubscribe forms and automation updates
Yet another feature update from one of the fastest-growing newsletter businesses.

Substack releases "State of SEO on Substack"
One major claim in this post: "Your [Substack] post pages now get 60% more subscriptions from search than they did this time last year—no plug-ins required."

Need a catalyst for your newsletter?
Kieran wanted to scale his newsletter in 2023. He booked a 60-minute newsletter strategy call with me to get some direction:

"I planned on scaling my newsletter business in revenue and growth. But I wasn't sure on the best way to do it. Dylan was great to speak to. He answered every question I had, plus more. I left with a clear plan on my next steps, and I'm sure these 60 minutes will be a catalyst for the newsletter. Would recommend to anyone interested in their own newsletter biz."
- Kieran Drew

(Or book a 30-min strategy call »)

[GC Editorial]
7 Newsletter Mistakes—and how to fix them TODAY

On a podcast recently, the host asked me an often-overlooked question about newsletters:

What are some of the basic strategic errors that newsletter writers commit at early stages?

I came up with a few mistakes I’ve made — and a few I’ve seen others make:

  1. Your newsletter is too hard to find
  2. Trying to be active on every platform
  3. Having an ineffective Welcome Email
  4. Forgetting about a monetization strategy
  5. Writing a newsletter for everyone
  6. Expecting big bucks & quick results
  7. Not promoting your newsletter enough — or at all

Now we have our diagnosis, let’s prescribe some fixes.

Read the article »


[GC Curated: Start + Grow + Improve + Monetize your newsletter]
Your Growth Currency ⚡ This Week

"Knowledge is the currency of growth."

START YOUR NEWSLETTER

How to Launch Your Indie Newsletter by Dan O'Shinsky

My Take: Dan's put together a detailed 10-step checklist to launching your indie newsletter.

GROW YOUR NEWSLETTER

How Arvid Kahl grew his newsletter to 7,600 subscribers & $3000/mo revenue by Ciler Demiralp

My Take: Arvid's grown his newsletter to over 7k subscribers. And his most impactful growth strategy is FREE. Take notes ;)

IMPROVE YOUR NEWSLETTER

Rebranding a newsletter (to 38k subs) by Darwin Binesh

My Take: Loaded article! You’ll learn:

  • Pivoting newsletter content and branding (and managing the following friction)
  • Using your business + career to power a standalone newsletter
  • Strategies to increase subscribers and engagements”

MONETIZE YOUR NEWSLETTER

9 tip jar examples to inspire you to set up your own by Marijana Kay

My Take: A simple, effective way to start monetizing your newsletter—and one of the first ways I monetized my newsletter with a few $5 tips :)


(Newsletter Of The Week)
The GC NOTW 🤘

Refind by Dominik Grolimund

A powerful & customizable content resource.

Every day Refind picks 5 links from around the web that make you smarter, tailored to your interests. Refind is a must-read newsletter loved by 100,000+ curious minds. Sign up for free today.

Subscribe today »


Thanks for making it to the end—I try and save some personal ramblings for this space.

Writing well is *kind of* an important skill.

And likely the most important newsletter skill.

Which is why I recently picked up Ann Handley's new & revised edition of her popular Everybody Writes (get your copy here with my referral link).

I couldn't make it through the introduction without sharing an instant gem on Twitter:

twitter profile avatar
⚡ Dylan Redekop || Newsletter Strategist 💙💛
Twitter Logo
@growthcurrency
February 24th 2023
4
Retweets
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Likes


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And in case you missed it, here are last week's TWO most popular links:

#1: I stole 9 unconventional newsletter growth strategies from the top creators by Alex Llull (118 clicks)
#2:
5 Types of Newsletters for Solopreneurs by Robert Hacala (91 clicks)


Other resources to help you:

The 1KS Roadmap: A Free Course To Your First 1,000 Subscribers
The Ultimate Creator Database of Awesomeness
Advertise in this newsletter

Peace and platonic love,

Dylan

Twitter | Medium | Instagram | TikTok

GROWTH CURRENCY⚡

by Dylan Redekop

Join 4k+ subscribers learning how to START + GROW + MONETIZE their newsletters with weekly insights, tips, and resources.

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