⚡ GC #120: 6 months working at SparkLoop = 6 HUGE newsletter lessons


[Read the browser version right here]

Hey Reader,

It's been a minute!

Manyyyyyy minutes.

It’s been *checks calendar* 128 days since I sent the last edition and went on a much-needed summer hiatus.

And now there are ~700 more of you (shoutout ConvertKit Creator Network 🙌) — so if you're new here.. WELCOME it's good to have you.

If you've been with me for a while — welcome back!

This is the 120th edition of Growth Currency⚡— the newsletter that helps you start + grow + improve + monetize your newsletter.

—it's meta: a newsletter about newsletters. Check out older editions here.

In this edition:

» 10 lessons from hitting 500k subs 📈
» How to make less shitty Welcome emails 👋
» Newsletter 👉 Podcast... Podcast 👉 Newsletter?
» Getting to $1M revenue with 70k subs 👀

…and more!

Shall we?


[#Sponsored]
Organically Boost Your YouTube Views

Meet Taja, your AI-driven YouTube sidekick that streamlines the publishing process for long form videos and shorts.

Taja creates tailored titles, descriptions and chapters, and even hashtags, all optimized to gain maximum visibility in the YouTube algorithm while saving you immense time.

Creators who join Taja save an average of 43 minutes per video and never have to deal with SEO freelancers again.

Try the 7-day FREE trial »


ARTICLE by Growth Currency

6 MONTHS WORKING AT SPARKLOOP.
6 LESSONS TO GROW & MONETIZE YOUR NEWSLETTER.

I’ve been working at SparkLoop for 6 months. It's been an amazing ride!

In that time, I’ve…

→ helped publish 14x podcast episodes with successful newsletter operators

→ composed & published 9x Friday Features diving deep into what makes these newsletters successful

→ hosted & moderated a bunch of free Office Hour workshops with insanely smart newsletter peeps

Now I’m boiling down — for you — the biggest lessons from analyzing these successful newsletters.

Here are the 6 biggest lessons I’ve learned when it comes to operating a newsletter.

READ THE WHOLE ARTICLE »


Feeling stuck with your newsletter?

Sara was feeling stuck with her newsletter.

So she booked a 1-hour newsletter strategy session with me. Here's how our session helped her:


Connect with me…

30-min consult →
60-min consult →


LINKS TO
GROW +
IMPROVE + MONETIZE
YOUR NEWSLETTER

"500,000" — 10 Lessons on reaching 500k subscribers by Lenny Ratchisky

Key takeaways: Do your “job to be done” better than anyone else in the world.

What makes a good Welcome Email? by Toby Howell

Key takeaways: Activate your readers — push for a reply. Toby says readers that reply have a dramatically increased open rate long term . Just make sure you do it right.

Why turning newsletters into podcasts and podcasts into newsletters is a great strategy for publishers by David Tvrdon

Key Takeaways: More touchpoints with your content = better retention & more conversions.

How Houck's Newsletter is quickly approaching $1M in revenue with 70k subscribers by Dylan Redekop (via SparkLoop)

Key Takeaways:

  1. Use your newsletter as a Trojan Horse to get subscribers into your media/business ecosystem.
  2. Reinvest 100% of profit into newsletter growth to scale as quickly as possible.


(GC ⚡ Affiliate Newsletters Of The Week)

#1 - Marketing Examined by Alex Garcia

One Email.
One Reason.
To Optimize Your Marketing.

Alex is the marketing teardown master.

This week I learned how a clothing brand took advantage of a huge opportunity — thanks to the Taylor Swift-Travis Kelce hype train.

Subscribe with 1-click »

#2 - Marketing Powerplay by Jeremy Moser

Get Jeremy's SEO, marketing, and copywriting strategies he used to drive growth for monday.com, Robinhood, CrowdStrike, Binance, and hundreds more.

Subscribe with 1-click »


Thanks for making it to the end—I try and save some personal ramblings for this space.

How was your summer? Mine was jam-packed 🙌

Traveled with the family (despite the smokey BC skies).

Enjoyed some fantasy football drafts (despite my shitty teams).

And trained & participated in my first-ever sprint triathlon.

I'm officially addicted and already training for my first Standard distance tri in 2024 💪

Who's with me???

(via personal X 👇)


How would you rate this edition?

⚡⚡⚡⚡⚡ Electrifying!
⚡⚡⚡ A decent jolt.
Just static...

PS - here are last edition's TWO most popular links:

#1: 10 Powerful Tools to Boost Your Newsletter by Yong-Soo Chung (49 clicks)
#2:
3 things you must consider with paid subscriber growth by Growth Currency ⚡ (42 clicks)


Other resources to help you:

The 1KS Roadmap: A Free Course To Your First 1,000 Subscribers
Advertise in this newsletter

Peace and platonic love,

Dylan

Twitter | Medium | Instagram | TikTok

GROWTH CURRENCY⚡

Join 4k+ subscribers learning how to START + GROW + MONETIZE their newsletters with weekly insights, tips, and resources.

Read more from GROWTH CURRENCY⚡

[Read the browser version right here] Hey! Dylan from Growth Currency here. Remember me? (👆 me, seen here taking a literal and metaphorical leap of faith) If not, I don't blame you — it's been a while. Last you (may have) heard from me, I was busy managing & publishing content at SparkLoop... Well, here's a quick life/career update: I'm not working at SparkLoop anymore. Here's my Twitter / LinkedIn post with the news. So... what happened? Why I Left SparkLoop "SparkLoop seemed like a dream...

[Read the browser version right here] Hey Reader, Welcome to the 119th edition of Growth Currency⚡— the now-fortnightly newsletter that helps you start + grow + improve + monetize your newsletter. Yep—it's meta: a newsletter about newsletters. Check out older editions here. In this edition: » 3 things you need to consider before paying for subscriber growth 💸» A virtuous cycle of newsletter growth 🔁» 10 powerful newsletter tools ⚒️» Selling out 2 months of newsletter ads in 23 hrs ⏱️ …and...

[Read the browser version right here] Hey Reader, Welcome to the 118th edition of Growth Currency⚡— the now-fortnightly newsletter that helps you start + grow + improve + monetize your newsletter. Yep—it's meta: a newsletter about newsletters. Check out older editions here. In this edition: » Getting your readers addicted to your newsletter» How the best newsletter operators get 50k+ subscribers» 52 ways to grow your newsletter» The math behind a $1M per year newsletter biz …and more! Shall...