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Hey Reader,
It's been a minute!
Manyyyyyy minutes.
It’s been *checks calendar* 128 days since I sent the last edition and went on a much-needed summer hiatus.
And now there are ~700 more of you (shoutout ConvertKit Creator Network 🙌) — so if you're new here.. WELCOME it's good to have you.
If you've been with me for a while — welcome back!
This is the 120th edition of Growth Currency⚡— the newsletter that helps you start + grow + improve + monetize your newsletter.
—it's meta: a newsletter about newsletters. Check out older editions here.
» 10 lessons from hitting 500k subs 📈
» How to make less shitty Welcome emails 👋
» Newsletter 👉 Podcast... Podcast 👉 Newsletter?
» Getting to $1M revenue with 70k subs 👀
…and more!
Shall we?
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I’ve been working at SparkLoop for 6 months. It's been an amazing ride!
In that time, I’ve…
→ helped publish 14x podcast episodes with successful newsletter operators
→ composed & published 9x Friday Features diving deep into what makes these newsletters successful
→ hosted & moderated a bunch of free Office Hour workshops with insanely smart newsletter peeps
Now I’m boiling down — for you — the biggest lessons from analyzing these successful newsletters.
Here are the 6 biggest lessons I’ve learned when it comes to operating a newsletter.
Sara was feeling stuck with her newsletter.
So she booked a 1-hour newsletter strategy session with me. Here's how our session helped her:
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Key takeaways: Do your “job to be done” better than anyone else in the world.
Key takeaways: Activate your readers — push for a reply. Toby says readers that reply have a dramatically increased open rate long term . Just make sure you do it right.
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Key Takeaways: More touchpoints with your content = better retention & more conversions.
Key Takeaways:
Alex is the marketing teardown master.
This week I learned how a clothing brand took advantage of a huge opportunity — thanks to the Taylor Swift-Travis Kelce hype train.
Get Jeremy's SEO, marketing, and copywriting strategies he used to drive growth for monday.com, Robinhood, CrowdStrike, Binance, and hundreds more.
Thanks for making it to the end—I try and save some personal ramblings for this space.
How was your summer? Mine was jam-packed 🙌
Traveled with the family (despite the smokey BC skies).
Enjoyed some fantasy football drafts (despite my shitty teams).
And trained & participated in my first-ever sprint triathlon.
I'm officially addicted and already training for my first Standard distance tri in 2024 💪
Who's with me???
(via personal X 👇)
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How would you rate this edition?
⚡⚡⚡⚡⚡ Electrifying!
⚡⚡⚡ A decent jolt.
⚡ Just static...
PS - here are last edition's TWO most popular links:
#1: 10 Powerful Tools to Boost Your Newsletter by Yong-Soo Chung (49 clicks)
#2: 3 things you must consider with paid subscriber growth by Growth Currency ⚡ (42 clicks)
→ The 1KS Roadmap: A Free Course To Your First 1,000 Subscribers
→ Advertise in this newsletter
Peace and platonic love,
Dylan
by Dylan Redekop
Join 4k+ subscribers learning how to START + GROW + MONETIZE their newsletters with weekly insights, tips, and resources.
[Read the browser version right here] Hey Reader, Welcome to the 119th edition of Growth Currency⚡— the now-fortnightly newsletter that helps you start + grow + improve + monetize your newsletter. Yep—it's meta: a newsletter about newsletters. Check out older editions here. In this edition: » 3 things you need to consider before paying for subscriber growth 💸» A virtuous cycle of newsletter growth 🔁» 10 powerful newsletter tools ⚒️» Selling out 2 months of newsletter ads in 23 hrs ⏱️ …and...
[Read the browser version right here] Hey Reader, Welcome to the 118th edition of Growth Currency⚡— the now-fortnightly newsletter that helps you start + grow + improve + monetize your newsletter. Yep—it's meta: a newsletter about newsletters. Check out older editions here. In this edition: » Getting your readers addicted to your newsletter» How the best newsletter operators get 50k+ subscribers» 52 ways to grow your newsletter» The math behind a $1M per year newsletter biz …and more! Shall...
[Read the browser version right here] Hey Reader, Welcome to the 117th edition of Growth Currency⚡— the weekly now-fortnightly newsletter that helps you start + grow + improve + monetize your newsletter. Yep—it's meta: a newsletter about newsletters. Check out older editions here. In this edition: » beehiiv launches Boosts» 5 simple ways to monetize your newsletter» How to grow your newsletter with IG» Everything you need to know about email deliverability …and more! Shall we? [#Sponsored]Get...