⚡ #103: The playbook for growing to 6 figures.

Published about 1 year ago • 4 min read

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30 days to a BIGGER email list

This issue is in partnership with ConvertKit.

Creating a landing page is the first step to a bigger list.

And we want to help make it as simple, beautiful, and fast as possible for you. With our Grow Your Audience Challenge, you’ll get all the tools and resources you need to create a high-converting landing page in no time.

Imagine what you could do with a bigger email list.

We’re talking about more leads, more subscribers, and more customers. It’s time to take your business up a notch – and that starts with building your audience today.

Sign up now for the ConvertKit Grow Your Audience Challenge! You won’t regret it »

This is GC⚡ #103 — the meta newsletter about... newsletters!

Thank you for giving me space in your inbox. 🙏 Did someone forward you this newsletter? Subscribe here »

[GC & Industry News & Announcements]
What You Need To Know

Indie Worldwide launches 1000 Subscriber Speedrun Challenge
Want accountability in the form of a challenge to grow your newsletter? Check this out. (Challenge basically starts NOW) launches for those looking for newsletter-related roles
Wanna work in the newsletter industry? The guys behind put together a newsletter job board, including roles for marketing, content, operations, and sales.

Get "unstuck" with your newsletter
Alex was considering some changes with his newsletter and wanted some direction. He booked a 60-minute strategy session with me:

"As a creator, I'm always thinking of new ways to grow my newsletter. Dylan helped me structure those ideas and pointed me in the right direction for the next steps. If you are struggling, 1h with Dylan will get you unstuck. I highly recommend it!" - Alex Llull, The Steal Club

(Or book a 30-min strategy call »)

[GC Editorial]
Wanna work with me?

Sorry, no *new* article this week (but a great resource below).

So why no new article?

Well... because I need some help! I have plans to take Growth Currency Media and this newsletter to greater heights. I want to build a premier online space for newsletter creators & publishers—and that means more than a newsletter. I'm working on those plans, excited to share them soon!

But there's one problem.

I've struggled to keep up the quality & original newsletter content on a weekly basis. And I'm really sorry about that. So I'm considering hiring a Newsletter Virtual Assistant so I can focus more on creating the best content possible.

So if you've published a newsletter before, worked with ConvertKit and/or Airtable, and are able to commit a few hours per week to the role, you might be a great fit.

Learn more about the role & apply »

How to use Medium to get newsletter subscribers.

Ever since I decided to publish weekly on Medium (since April 2022), I’ve earned over $600 — just by hitting ‘publish’ on content I was going to write anyway.

The extra $600 is nice.

But you’re not likely to earn your retirement fund on Medium.

And that's the thing: money isn’t the point.

Leveraging a platform with millions of eyeballs — that’s the point.

How to leverage Medium to grow your newsletter»

[GC Curated: Start + Grow + Improve + Monetize your newsletter]
Your Growth Currency ⚡ This Week

"Knowledge is the currency of growth."


6 types of newsletters you can start publishing today by

My Take: If you're hung up on coming up with an "original" idea for your newsletter—STOP. Take a tried-and-true format and repurpose it with your personal spin. This article features 6+1 types of newsletters, including:

→ Curated newsletters
→ Time-sensitive newsletters
→ Practical newsletters

GROW YOUR NEWSLETTER - Find newsletters who want to do cross promotions by Paul Metcalfe

My Take: LetterGrowth is a solution to the challenge of finding cross-promotions: fill out a short form to start getting a weekly list of newsletters interested in cross-promoting.


10 Lessons From 10 Years in Email by Dan O'Shinsky

My Take: Dan's spent a decade doing newsletters. He ran the BuzzFeed newsletter. Then, newsletters at The New Yorker. Lots of wisdom in here, but my favorite points are #2, 5, and 8.


The Playbook for Growing to 6 Figures With Anne-Laure Le Cunff by Chenell Basilio

My Take: Chenell's newsletter/website Growth In Reverse is really, really good. It's so good it was featured on the Copyblogger podcast a few weeks back. This article is pure fire. Chenell breaks down...

(Newsletter Of The Week)

Grants For Creators by Desiree Desir-Corbett

Sharing the latest funding opportunities for US based creatives, entrepreneurs and small businesses.

Have you considered funding your project or creator business through grants?

Created by Danielle Desir Corbett, Grants For Creators is a biweekly newsletter curating the latest grants and other paid funding opportunities U.S. creators, entrepreneurs and small business owners can apply to. Join over 2,200 creators saving time on research by subscribing today.

Subscribe today »

Thanks for making it to the end—I try and save some personal ramblings for this space.

I used to be addicted to Starbucks. And it wasn't for the coffee or food—it was their rewards program.

I needed those rewards.

So I made a habit of stopping at Starbucks every morning on my way to work. I was only getting a drip coffee. Less than $20 per week. But still.

I saved up those precious rewards to get the free drink or meal or whatever.

It got to the point where I had to toss my Gold card and delete the Starbucks app altogether. Their rewards program had me firm within its grasp—so much so that stopping there every morning was a habit.

And I know I wasn't the only one.

What if your newsletter could have the same effect? What if you could render your readers as helpless as I was to stop at Starbucks every morning?

That'd be pretty powerful. It's something I'm thinking a lot about lately, and you might want to as well.

How would you rate this edition?

⚡⚡⚡⚡⚡ Electrifying!
⚡⚡⚡ A decent jolt.
Just static...

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And in case you missed it, here are last week's TWO most popular links:

#1: How I made $14,950 in 57 minutes with 2 emails and a Google Doc by Katelyn Bourgoin (101 clicks)
The Unofficial Guide to Non-Linear Newsletter Growth by Growth Currency⚡ (98 clicks)

Other resources to help you:

The 1KS Roadmap: A Free Course To Your First 1,000 Subscribers
The Ultimate Creator Database of Awesomeness
Advertise in this newsletter

Peace and platonic love,


Twitter | Medium | Instagram | TikTok


by Dylan Redekop

Join 4k+ subscribers learning how to START + GROW + MONETIZE their newsletters with weekly insights, tips, and resources.

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